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JELENEW X KOCHER
JELENEW X KOCHE Co-branding collection
LOOKBOOK

Collaborating with Chanel's Artistic Director, Christelle

Kocher,we successfully launched the co-branded series.

We developed a detailed marketing content plan and prepared

promotional materials, culminating in a successful showcase

at the CSM showroom during Paris Fashion Week.

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For JELENEW's brand marketing and the co-branded series release,we conducted a comprehensive pre-launch brand analysis and European cycling

apparel market research.